Superstar singer-songwriter Taylor Swift is on top of the world. Following the U.S. leg of her ongoing world tour, the larger-than-life pop culture icon graces the silver screen. “The Eras Tour” is a nearly three-hour extravaganza, transporting viewers through 17 years of her discography. Whether you’re a diehard “Swiftie,” a casual listener or neutral on the artist, the film’s massive production value and catchy tunes are enough to create an immersive experience.
Despite its relatively recent announcement and limited marketing, “The Eras Tour” raked in $92.8 million in the domestic market and $30.7 million internationally in its opening weekend — the highest totals ever achieved by a concert film. To put it into perspective, “Justin Bieber: Never Say Never” made $73 million in its entire domestic run. Suffice it to say that Swift’s influence and loyal fanbase are an undeniable money-making machine.
Going in, I was concerned whether or not this project was worth it. After all, the tickets were significantly more expensive than other films and I could easily listen to any Swift track for free. My fears dissipated within the first few minutes — “The Eras Tour” is no cash grab. It’s not exactly a movie either — it’s an experience. Because Swift concerts are notoriously expensive, it’s entirely reasonable to make the spectacle more accessible for those who couldn’t attend the show live. Although not as spirited as some I’ve seen on social media, the audience I was with was into it, dancing and singing along. For many, it is an impactful, emotional event.
From a filmmaking standpoint, “The Eras Tour” is serviceable; it does everything it needs to do to showcase the concert in all its glory. Director Sam Wrench captures footage from several angles and distances that fully articulate every detail on stage.
The concert itself is awe-inspiring. Though I enjoy some of her songs and find them nostalgic, I wouldn’t consider myself a Swift fan. Nonetheless, the epic scale, innovative stage effects and flashy costumes are a stunning treat for the senses. Swift’s ability to sing and dance endlessly is an impressive display of stamina. The backup dancers are equally remarkable, tying the show together seamlessly.
Swift dedicates each section of the show to an era of her career, performing songs from the corresponding album. Separating the show into distinct chapters is an excellent way to summarize her discography in an entertaining, stylish fashion. The songs, sets and choreography flow smoothly with an added layer of excitement and anticipation.
The show begins with songs from the 2019 pop album, “Lover.” The rainbow color palette and Swift’s booming, arena-filling vocals on songs like “Cruel Summer” open the film with a bang.
Golden sequins and tassels are next as Swift performs songs from her 2008 country-pop record, “Fearless.” Nostalgic childhood tunes like “You Belong With Me” and “Love Story” put a smile on my face.
The cozy, pandemic-released “Evermore” takes us deep into the woods, blending indie folk and alternative rock. The bold and brutal 2017 pop entry “Reputation” immediately follows, showcasing Swift’s range and contrasting musical personalities.
A one-song snippet from “Speak Now” with “Enchanted” is short but sweet. The hit-filled 2012 pop album “Red” is a loud and joyful follow-up, featuring catchy party songs like “22” and “I Knew You Were Trouble.”
The show slows down again with “Folklore” before exploding into the summery, mega-popular tunes of 2015’s “1989.” The show concludes with 2022’s “Midnights” era. By this point, however, the film’s overwhelming length started to take its toll.
Featuring innovative effects, impressive choreography and catchy pop songs, “The Eras Tour” is a worthwhile experience. For the most dedicated fans, it’s sure to be unforgettable.
