Emerald Media Group has been guided by these principles since we began serving the University of Oregon community in 1900. We produce quality journalism in the public interest to give you the information you need to better understand our shared experience as Ducks. We write the history of UO in real time, every day. Without us, that history would be lost.

We are journalists, but we are also students. We hold ourselves to the highest journalistic standards while learning every day how to live up to them. Student media plays a vital role in training tomorrow's journalists, and our alumni have graduated to publications such as The New York Times, The Washington Post, CNN, NPR, and more. But equally as remarkable are the EMG journalists who have gone on to:

• Launch media organizations in underserved communities
• Help news outlets more deeply connect with the people they serve
• Create the tools and technology that bring information right to your digital doorstep

The media landscape is shifting beneath our feet, and traditional funding models for media have gone the way of the landline telephone (we don't even know how those work). We need your help to ensure that there is a sustainable future for student journalism. Because we are proudly independent from the university, we're relying on you to support our mission, our work, and our journalists.

• File vital public information requests
• Travel to cover important events
• Attend invaluable journalism conferences
• Purchase necessary digital equipment
• Compensate more student journalists for their exceptional work
• Invest strategically in EMG's future

Emerald Media Group receives no funding from the University of Oregon and your donations help us maintain our independence. We are an IRS-recognized 501(c)(3) tax-exempt charitable organization, and your donations to us are tax deductible.

Donations by check should be made payable to Emerald Media Group and mailed to: 1395 University St. #302 Eugene, OR 97403

Major gifts will allow us to ensure Emerald independence for years to come. Contact our publisher Eric Henry if you are interested in making a lasting impact on independent public service journalism at the University of Oregon.