No wonder America is getting fatter.
In a bid to take back the bread and grains industry, the Grain Foods Foundation has kicked off an East Coast advertising campaign designed to woo carbophobes back to the bread aisle. The New York Times reported on Tuesday that the foundation, which represents companies such as General Mills and Sara Lee, has “had enough.”
Bread is fighting to gain back its piece of the American waistline, and it’s fighting against companies that have grown adept at pushing the agendas of their low-carb diet products.
Americans have traditionally allowed their diets to be held hostage by fads with empty promises, so much that understanding proper eating habits is in itself a hefty endeavor — the federal government can’t even make up its mind. On Jan. 12, a new “food pyramid” was issued that reflects, you guessed it, a need for more whole grains.
Spokeswomen and spokesmen for the Atkins and South Beach diets, which promote the elimination of pasta and
bread, among other things, have issued pro-carb statements in reaction to the new federal guidelines.
Hasn’t America “had enough?”
The real problem with America’s overeating is advertising. If the government is going to create new rules to guide healthy eating, it needs to start putting some serious funding behind getting the word out. If it doesn’t, its nutrition guidelines are nothing but empty recommendations.

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